About Us

At Advantage Nutrition Forte, we believe your health deserves the same quality of care and supplements that your doctor would choose for their own family.

Founded by Dr. William Stephan, a board-certified family physician in Buffalo, New York, our story began with a simple yet powerful question from patients: “Which supplements should I trust?” Medical school didn’t prepare Dr. Stephan to answer that but his commitment to his patients did.

In 1996, after attending a landmark conference on integrative medicine, Dr. Stephan dove into the science of micronutrients, IV therapy, and functional medicine. What he discovered was eye opening: many over the counter supplements lacked quality, consistency, or even basic testing.

That’s when Advantage Nutrition Forte was born.

Our Mission

In 2002, Dr. Stephan opened Advantage Nutrition Forte inside his family practice, offering hand-selected, physician trusted supplements that met the highest standards in the industry. The name Forte, meaning “strength,” reflects our commitment to strong, evidence based solutions that complement traditional care.

Now, more than 20 years later, we’ve launched our own line of professional grade supplements made with the same integrity and care that first inspired our journey.